Choosing a fast wordpress theme for your business could bring in thousands of extra dollars without you spending a penny more on advertising.
Are you using a theme that could be losing you visitors because it’s not fast?
You may have chosen your theme based on its appearance, or an effect that appealed to you and you probably didn’t know how fast or slow it really was.
It’s critical today that your page is fast for 2 huge reasons
1. Google loves fast sites and will rank you higher if you have one.
2. Your visitor won't tolerate anything above 3 seconds and will click away fast.
We have carried out speed tests on 3 different templates providers focusing primarily on how fast they open up a landing page. In order to list out and compare the fastest, many facilities and features which slow down pages, have not been used.
Sliders for example, where large images are rotated during a visit, add a huge overhead to speed. So we do not include these.
Do bear in mind that speeds quoted here are based on mobile speed for 2 reasons :
- Google has stated its rankings are based on mobile speed because there are more searches on mobiles than desktops. So we have to measure template performance on this basis.
Always be sure that your page speed tester is testing a mobile version of the site.
- After 3 seconds, surveys have shown that 53% or more of site visitors switch away.
This is a huge loss of business. Its important we keep as many visitors possible. And suspending templates with the full bells and whistles of many sites, is the trade off.
Superfast wordpress template click here
The process of installing a new theme.
This doesn’t need to be difficult or even require a web developer.
You can install and try it out before you decide to commit, and even remove some of the bells and whistles that are slowing you down right now.
Then test it out and see for yourself.
if you do, you’ll certainly see a big improvement in speed.
This alone could make a huge difference to your bottom line without you spending one more cent on advertising or promoting.
Fast templates can be applied in most sectors.
How does 0.6 seconds sound?
Take a look at some of our stats here (link to dedicated page on fast templates) and see what really fast templates can achieve.
Frequently asked questions about fast wordpress themes
Frequently asked questions about WordPress for SEO and Wix comparisons
There are two main ways to make your site fast. One is to keep your images small and use as few of them as possible. Not good perhaps for flashy fashion sites but good for other markets.
The second way is to use a very fast simple theme and live without big images on sliders and videos.
Speed matters when you want to rank high in Google,
Take a look at our page here where we assess fast wordpress themes and show you some examples of speedy sites.
To see how your site might look with a new look, you can temporarily load up a new theme, many of which are free.
You don't lose anything and can switch back to you original theme very easily. But you do get to see some very updated new artwork. If you like what you see, you can buy the theme it and develop it further.
This type of testing is totally free and is one of the great advantages of using WordPress and themes.
You don't need to spend money on a new WordPress theme while you look and see what new design are available.
You can load up free ones and take look. Quite often you''ll see features you'd like on your site , in which case you can buy the theme and have to tweaked up to suit. All this can be done with ease. Afterwards you can easily switch back to your original design.
Wix was created to be used by 10's or 100's of thousands of people and offers many solid design features for a website.
It is easy enough to learn and use intuitively. However it does carry the overhead of a lot of bloated code, which WordPress does not. As a result, wordpress sites will generally rank higher in Google.
If your aim is to maximise website visits, then it's best to avoid Wix. It can't be optimised as well as WordPress.
To attain the very best ranking in Google, you need to follow through on some solid initial steps when you choose a theme for your site.
- Aim for templates that load up in under 3 seconds.
- Avoid sliders and full width images. They slow everything down.
- Make sure to optimise your image sizes to be as small as possible.
We have some examples of themes here for you to look at. The fastest of those can probably take 1 large image and still keep you under the 3 second barrier. The more you try to impress with design the slower your site is likely to be.
We tested out some templates for speed. One of these loads in under 1 second!!
However there are several around the 3 second mark which is just about acceptable on a mobile phone.
Any longer and you lose 50%+ of your visitors.
Proven surveys show they simply won't wait any longer.
A well established tool to check speed, can be found here. Be sure to select the mobile speed checker because this is what Google now uses as a guide...not desktop speed.
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